Cat Litter Products Industry Overview
The global cat litter products market size was valued at USD 10.89 billion in 2021 and is expected to expand at a compound annual growth rate (CAGR) of 4.8% from 2022 to 2030. Rise in spending on pets coupled with an increase in the number of cat owners across the globe is expected to positively impact market growth. As per the European Pet Food Industry Federation (FEDIAF), in 2020, more than 110 million cats were present as pets in 88 million European households. The COVID-19 pandemic positively impacted the growth of the market. The demand for personal and pet hygiene products increased to keep homes clean and sanitary during the pandemic situation. According to Information Resources Inc., pet food and care products sales in Italy, France, and the U.K., increased by 7.4%, 13.4%, and 10.9%, respectively, from March 2019 to March 2020.
Moreover, during COVID-19 businesses took a long time to deliver orders, particularly in states, which had stay-at-home advisory and mandatory closure of nonessential businesses. In addition, the industry was witnessing supply chain disruptions across the globe. However, pet food and cat litter are considered essential goods, which act as a major driver for the market.
An increasing number of cat owners across the globe is expected to positively impact the market growth. Most cat owners prefer not to let their cats outside of the house owing to various reasons, such as human hostility and adverse weather conditions. These factors are expected to drive the product demand over the forecast period.
Gather more insights about the market drivers, restrains and growth of the Global Cat Litter Products market
Price, material, and functionality are the key factors influencing consumers' purchasing decisions. Rising demand for technologically advanced litter boxes can also influence consumers' purchasing decisions. The product price varies between USD 25-30 for an average household on account of repetitive purchases. The cost varies depending on the type of product, such as clumping, non-clumping, and others.
Cat litter products play an important role in maintaining the health of the cats as well as the people in the household, thereby, driving the market. The buying decision for cat litter products involves both the owner and the cat. Cats are very selective about the products they use. Most cats do not like the crystal form of the litter products, while some prefer silica gel litter but do not like scented litter. This generates an opportunity for cat litter product manufacturers to introduce novel products.
Cat litter has become a very common product among cat owners, primarily among multi-cat owners. However, the high price associated with the product and the unwillingness of a few pet owners to buy costly products for their pets may act as a market restraint. Further, this results in a situation where the market fails to introduce premium products, in turn, hampering the market growth.
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Cat Litter Products Market Segmentation
Grand View Research has segmented the global cat litter products market based on product type, raw material, distribution channel, and region:
Cat Litter Products Product Type Outlook (Revenue, USD Million, 2017 - 2030)
Cat Litter Products Raw Material Outlook (Revenue, USD Million, 2017 - 2030)
Cat Litter Products Distribution Channel Outlook (Revenue, USD Million, 2017 - 2030)
- Retail & Supermarket
- Online Platform
Cat Litter Products Regional Outlook (Revenue, USD Million, 2017 - 2030)
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa (MEA)
Key Companies profiled:
Some of the key players operating in the global cat litter products market include:
- The Clorox Company
- Nestlé S.A.
- Church & Dwight Co., Inc.
- Oil-Dri Corporation of America
- Pettex Limited
- Dr. Elsey's
- Eco-Shell, Inc.
- J. RETTENMAIER & SÖHNE GmbH + Co KG (JRS)
- H. von Gimborn GmbH
- Kent Corporation
- Intersand
- Sinchem Silica Gel Co., Ltd.
- Weihai Pearl Silica Gel Co., Ltd.
- Mars, Incorporated
- Silgan Holdings Inc.
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